The easiest read of the Business magazines

Forbes is by far the easiest to read for a non-specialist like me (I am a writer) and therefore essential reading for those of us who want to know what is going on in the business world who don't know all the endless jargon that the more specialist magazines tend to use. This is my magazine of choice when I spend time in the USA writing books (which includes the forbes.com bookclub book CHRISTIANS, MUSLIMS AND ISLAMIC RAGE, Zondervan, 2003) - that book club being another benefit of a subscription

My favorite of the three major business mags

I am a voracious reader of business periodicals. I subscribe to and read four business magazines and three financial newspapers on a regular basis. Between Forbes, Fortune and BusinessWeek, I always look most forward to receiving my next issue of Forbes. Why? Several reasons:

- The articles are generally shorter and more "to the point" than Fortune. Forbes is also not as beholden as BusinessWeek is to cover the hot news stories.
- This magazine is the best of the three for discovering new investment ideas and it is generally more investor focused than either Fortune or BW.
- The editorials throughout the magazine are usually thought-provoking and I guarantee you will develop your own favorite columnists whom you will look forward to reading in each issue
- Forbes has a politically conservative and pro-business slant (with Steve Forbes as Editor-in-Chief, that should be no surprise).
- Forbes offers two supplemental issues, which are quarterly. Forbes ASAP is entirely focused on technology and many articles are actually thought pieces written by influential executives, investors, and technology visionaries. Forbes FYI features lighter articles which are thematically aimed at the upper class. You will probably find some of the stories (and the ads) irrelevant to your life (we're not all millionaires yet, are we?). But it's an amusing magazine and it's a good break for me from the stream of more business-oriented stuff I read.

I do enjoy all three of the major business magazines I mentioned. But if you made me drop two of them, I'd keep Forbes. The reasonable price is just icing on the cake and gives you no excuse not to try it out. I bet you'll be hooked.

Excellent

I am young businesswoman and I have found this magazine informative, invaluable and inspiring. I recommended it for anyone who takes pleasure in reading about the triumphs of the most intelligent and resourceful men and women of our time.